Super Bowl Sunday is the year's prime spot for advertisements and companies like Coca-Cola will spend immense amounts of money to make sure their ad stands out. This year, the beverage company is sticking to their lovable polar bears who are the stars of Coca-Cola's Super Bowl commercial. The bears will be watching the game with the rest of America, but this ad goes far beyond a 30-second commercial.
Viewers can actually watch Coca-Cola's polar bears watching the football game in real-time. Each bear supports an opposing team and they will react to the game with yells, jumps and punches in the air.
People who do plan on tuning in with the bears can RSVP to the event on Facebook. For each RSVP, Coca-Cola will donate $1 to the World Wildlife Fund to help preserve the homes of polar bears.